Learn how to create products that people love

Learn how to find & grow your tribe (without leaving the house!)

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Psst! Happy startups are going global :)

We’ve just announced the launch of  uploaded our first online class (you can now buy this below), a great chance for anyone wherever you may be, to learn how to create a business that customers love from the comfort of your own chair. I host the session, a fast-paced online class covering elements of lean startup and design thinking. More details below…


How to create a product or service that customers love 

This is a perfect introductory class for people with startup ideas they want to put into practice, and equally as valuable for those gearing up to build an audience around their business or service – containing both video and a slide presentation (as well as a walkthrough some useful tools we use at Spook Studio).

Most startups fail because they lack customers. If you’re at the stage where you’re thinking more and more about customer development and how to engage an audience effectively this class is for you. I’ll show you the best, cheapest approach to getting to know your customers, covering the steps you need to take to develop a smashing product that creates super-fans.

What you’ll learn:

  • How to start with user needs and problems, not solutions
  • How to visualise your audience and their needs using personas and user stories
  • How to conduct effective customer interviews
  • Different ways to validate your idea
  • How to define you minimum viable product

As well as over 75 minutes of content, you’ll get sent some follow up homework and links to relevant resources to take your learning forward. We also encourage you to keep us updated on your startup’s progress in the following months after the class so you can gain support and advice from peers in similar stages with our online Google+ community. As you’ll have access to the video content forever you’ll be able to take this at your own pace.

Some feedback we’ve had from attendees to our classes:

“100% worthwhile and real value for money. A great launchpad which has sparked some fantastic ideas and inspired me to take action!” Julia, Bedford

“Great content, well presented and structured. The workshop has helped us get more focused on the concept and created some new ideas.” Chris, London

“I just wanted to say thank you for putting on the course, I found it very helpful, but now the real world work starts!” Michael, Brighton

Buy Now (£25)

Payment is via PayPal. Once payment has gone through you’ll receive an email with a link to the download. I’ll send a follow up email later with some exercises and resources once this has gone through. Given that you missed out on the Q&A at the end I’m also happy to answer any questions you may have following the course.

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